No matter which social networks you’re using, fine-tuning your presence based on best practices is your first step. For example, make sure that your profiles are 100% filled out and optimized, including your:
From logos and color schemes to voice and copy, it truly pays to be consistent for the sake of sticking out in the minds of investors. Your business’s profile image turns every one of your social media posts, comments and replies into an at-a-glance branding opportunity.
– Profile pictures and cover photos
– Descriptions and bios
– Appropriate links and/or hashtags included in your “About” sections